Law firm PPC

Google Ads for law firms. Tracked past the click.

A fixed-price Ads Growth launch for firms that need search-only campaigns, clean tracking, and monthly management built around enquiry quality.

Google Ads and analytics dashboard for law firm PPC
£1,999fixed-price Ads Growth launch
Search onlytight legal-sector campaign control
Revenuetracked beyond raw leads
Paid search

Legal clicks get expensive when the account chases the wrong signals.

Your budget should not disappear into broad searches, weak enquiries, and reports that stop at cost per lead. The launch builds the account around qualified legal demand from day one.

Broad campaigns invite low-value searches and weak enquiries.

Cost per lead hides whether a matter was qualified, signed, or valuable.

Calls, forms, and bookings need channel tracking from day one.

Budgets should move toward search terms that produce tracked client value.

Start here

Buy the law firm Ads Growth launch.

A one-time Google Ads build before monthly management begins. SEO launch tiers are priced separately. Ad spend is paid directly to Google.

Start hereLaw Firm Ads Growth
£1,999

Search campaign launch with conversion tracking.

  • Google Search campaign build
  • Legal-sector keywords and negative list
  • Responsive search ads and assets
  • Conversion tracking and call/form attribution
  • Landing page direction and launch plan
Buy Ads Growth
SEO Launch Tiers
£3,999 +

Separate organic launch packages.

  • Foundation, Growth, or Authority launch
  • SEO audit and keyword map
  • Local visibility and technical plan
  • Authority tier includes backlink setup
See SEO tiers
New Website Build
£1,999 +

For firms whose site cannot convert paid traffic.

  • Launch Site from £1,999
  • Launch Pro from £3,999
  • Launch Elite from £9,999
  • Conversion copy, tracking, and speed
See web packages
Monthly ads management

Scale what the launch proves.

Retainer · Starter
£1,999 /mo

Single-campaign budgets.

  • Up to £3,000/mo ad spend managed
  • 1 campaign, weekly search-term review
  • Lead routing and call tracking
  • Monthly reporting
Subscribe
Most popularRetainer · Growth
£2,999 /mo

Scaling, multi-campaign accounts.

  • Up to £7,500/mo ad spend managed
  • Up to 3 campaigns
  • Quote and lead follow-up automation
  • Attribution reporting plus monthly call
Subscribe
Retainer · Scale
£3,999 /mo

Established, high-volume accounts.

  • Up to £15,000/mo ad spend managed
  • Unlimited campaigns, daily optimization
  • Lead routing and call tracking
  • Weekly reporting and call
Subscribe

Common questions

Is ad spend included?

No. The package and retainers are management fees. Google bills ad spend separately.

Can you track revenue?

Yes, when the firm can share qualified enquiry, signed matter, or revenue outcomes for reporting.

Can SEO be added later?

Yes. Ads Growth can stand alone, and SEO can be added later through a separate SEO launch tier.

Launch paid search with cleaner tracking.

Buy the Ads Growth package, then scale into monthly management when the account is live.

Buy Ads Growth